The Ouwad project page was crafted to reflect the brand’s playful, colorful, and vibrant identity in every detail. From the ground up, the entire page was developed to stay true to its spirit, bright visuals, dynamic layouts, and a lively tone that matches the energy of Mar Mikhael. The work spanned every stage: content creation, photography, editing, and marketing strategy, ensuring a seamless and cohesive presence. Beyond showcasing the apartments, the vision was to turn the page into a blog offering tips, tourist recommendations, and food advice, creating a resource as engaging as it was useful. From the first post to the last update on April 30, the page became a living extension of Ouwad’s charm and character.